Oceans Matter

Branding exercise

Educator: Tractor Branding and Communication Industry Course
Agency: In collaboration with Born & Raised
Media: Logo, launch campaign material, website, quality mark

This was a student branding industry project working with Born & Raised, through Tractor. The brief was to create a brand for Oceans Matter, a new recycled plastic, derived from ocean debris. And show how the brand would work in a launch campaign and in collaborations with other brands.